Want to Improve the Patient Experience? Stop Sending Bad Surveys

Surveys are often seen as a necessary evil today: asking patients for feedback 24-48 hours after their experience, and executing this exchange as a mandated and mechanical process.

If you aren’t going to change the Patient Experience - don’t ask.

No patient should invest their time responding to lengthy questionnaires that won’t make a difference in the quality of their care, or the way they are treated by their care providing organization.

Martha Brooke at Interaction Metrics writes,

You would expect medical organizations to take an interested, data-driven approach to measuring the patient experience (PX)…you would expect their patient surveys to be relevant, well-written, and to the point.”

…From what I observe, when it comes to measuring the patient experience, good survey design is rare. And using mixed methods to uncover insights is rarer still.

Continue the article at Interaction Metrics “Insights”.

Are you using your survey feedback to measurable change the Patient Experience? Suggest a time to discuss how you can get actionable insights from your patient feedback.

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Martha Brooke and team at Interaction Metrics understands how to turn consumer insights into meaningful changes. This is why we partner with them - to help clients get more value from their patient survey results.