Five Things You Can Do To Get The Most Out of Your Healthcare Marketing Dollar

Your marketing strategy is an investment of time, energy, and dollars. Are you doing what you can to get the most out of it?

communciations, patient education, ConsultingKellie GordonFebruary 25, 2021healthcare marketing dollar, marketing budget, healthcare marketing, value added marketing, healthcare communications

Ingredients of a Good Feature Article

Reading a good feature article can be a little like eating a good Italian meal. You may not be able to identify all the ingredients, but you know when you’ve experienced it. And when something is missing, well….the whole thing is just “off.”

patient education, healthcare communications, communciations, ConsultingKellie GordonNovember 5, 2019patient education, blog writing, healthcare communications

Getting to Know Your Patient/Consumer: Personas 102

Know thy audience! Rule #1 of any type of communications.

But how? Where do you start?

Good question.

healthcare, communciationsKellie GordonJuly 31, 2019personas, audience, campaign development, ideal consumer, ideal patient, patient experience

10 Tips for Healthcare Messaging Your Audience Hears

According to eMarketer.com American adults spent an average of 3 hours and 35 minutes per day on mobile devices in 2018.

communciations, project management, Consulting, healthcare, patient educationKellie GordonJanuary 16, 2019healthcare communications, healthcare messaging, amplifymissionwithmessage Comment

Healthcare Marketing. Simplified.

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